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Keep It Simple Stupid - K.I.S.S Approach
By Will Brink

Author of :

Brink's BodyBuilding Revealed

"Bodybuilding Revealed is a complete blue print to muscle building success.
Everything you need to know about diet & muscle building nutrition, over 50
bodybuilding supplements reviewed, weight training routines, high intensity cardio,
the mental edge, pre made muscle building diets and an online private members
forum, diet planner, meal planner and much more. It's all in Will Brink's ultimate
guide to gaining muscle mass."

Fat Loss Revealed

"Fat Loss Revealed is the ultimate fat loss manual. A complete online and offline
system used by anybody looking to attain a fantastic lean physique. A complete fat
loss diet plan, with pre made diets, over 40+ fat loss supplement reviews, resistance
workouts, and cardio , along with motivation and goal setting and a huge online
private members area and forum form Will Brink's Ultimate Fat loss Program.

Keep It Simple Stupid - K.I.S.S Approach

The acronym “Keep it simple stupid” or “KISS”, has been used for decades by the
military, business schools, medical schools, and in countless other areas where
unneeded complexity should be avoided at all costs. In the military, adding
complexity where it’s unnecessary to complete a mission will get people killed.
Adding complexity to a business venture where it is not required will often get you
fired or see your company go down in flames. Adding complexity, or looking for
complex answers to simple problems, in medical settings can cause a loss of life or
unneeded suffering. I am sure my readers have also experienced situations in which
complexity added to situations that didn’t require it, led to disastrous results.

One area where most people fail to follow the KISS system is in their approach to
fitness, nutrition, or supplements. In fact I find people seem to gravitate toward
adding complexity to their approach when it comes to building muscle or losing fat.
Not coincidentally, it’s the people who take the most complex approaches to their
nutrition, supplements, and training who are always the most confused and least
successful. They focus on - and subsequently worry about - minutiae that prevent
them from seeing the big picture and making the type of progress they desire. It
often leads to what is referred to “paralysis by analysis.” The vast majority of people
would have better results, not to mention less stress, if they simplified their
approach to losing fat or gaining muscle. It’s not rocket science, brain surgery, or
even rocket surgery!

Yes, there are times when complex approaches need to be used to get advanced
athletes, such as pre-contest bodybuilders and Olympic track athletes, prepared for
an event. These people make up, at most, 1% of the population. The rest of the
world needs to worry less and act more.

Why is complexity a bad thing? The issue is variables.

Adding too many variables makes things more difficult, especially when trying to
figure out why something is working or why it’s not. Variables are an essential part
of science. We don’t need to go into great depth on this topic, so don’t worry. I do,
however, want people to appreciate how variables affect the outcome of their
successes or failures in bodybuilding or fitness related endeavors.

So what is a variable? According to one of my textbooks:

“Scientists use an experiment to search for cause and effect relationships in nature.
In other words, they design an experiment so that changes to one item cause
something else to vary in a predictable way. These changing quantities are called
variables…”

There are different types of variables (e.g., confounding, independent, dependent,
controlled, etc.) but we are not going to worry about that right now. So how does
this all apply to the KISS approach? The more complicated you make your
approach to your goals of gaining muscle or losing fat, the more variables you have
to control for. That is, for every new bit of complexity you add, you have to be able
to account for it in terms of the results, or lack thereof, you experience.

Confused? Here’s a simple example:

Last week you changed your diet, added in three new supplements, and changed
your routine, then three weeks later you notice you have made no improvements (i.
e. you didn’t lose any fat, or you didn’t gain any muscle, or whatever). Why? It’s
impossible to know! You added too many variables into the equation and now you’
re unsure what went wrong - which means you won’t be able to make appropriate
changes to correct it. Conversely, let’s say you did lose fat or gain muscle with the
changes. Great, but do you know which of the changes you made resulted the
positive outcome you experienced so you can reproduce it? No, no you don’t.

So, Lesson #1 is: never change more then one or two variables at a time so you
can track what worked - and what did not work - from the changes you made. Most
people find writing it down in a note book or online journal is the best way to keep
track of their progress. When you write it down, you can see the effects that
changes in your diet, training, or supplementation have on your body composition,
strength, etc.

KISS and those ugly variables

On my forums, it’s not uncommon for someone to post a question like “I added
supplement X, Y, and Z to my supplement intake, added an extra day per week in
the gym, and reduced my calories by X. Why am I not seeing progress?” My
response is “…too many unknown variables to answer that question” which
translates into “how the hell should I know?”

Why do people make so many changes at once? I suspect it’s due to the “I want it
now” syndrome. Making permanent changes to your performance, physique, and
health, takes patience, planning, and a willingness to take things one step at a time
and assess what is working and what’s not working in the overall plan.

Clearly, the KISS approach fails to be effective as more variables are added to a
program. It also fails to be KISS. How can you keep it simple if it ain’t simple to begin
with?! The more complicated the program, the more variables there are to keep
track of – which makes success far less likely. This basic idea was appreciated and
understood by history’s greatest minds. For example:

"Make everything as simple as possible, but not simpler."

- Albert Einstein


What was the father of Relativity saying? Be it math, science, nutrition, or life, Keep
It Simple Stupid wherever possible, but don’t simplify it to the point where it’s no
longer effective or true. In my own writings, be it articles or books/e-books, I make
every attempt to keep the information and message as simple as possible. However,
I often see popular books and diets that are in fact too simple. They don’t want to
confuse people, so they simplify things to the point that their advice is no longer
correct and has little value to the reader – thus, Einstein’s warning. Oversimplified
statements like “carbs are bad” or “fat is bad” or “do weight lifting for big muscles
and aerobics to burn fat” are among the gems we all see. Problem is, those
statements are dead wrong! A line between simple and too simple must be drawn.

OK, back to the KISS approach…

It’s not possible for me to go through every example of how to take a KISS approach
to your training, nutrition, or supplement intake, but I will attempt a general
discussion of each.

KISS and training:

One of the most common mistakes I see in this area is what I like to call the “I have
tried everything and nothing works” syndrome. My response is always “have you
tried sticking to one program long enough for it to actually have any effect?” The
answer is usually a guilty sheepish facial expression. Let me be honest with you:
even an average uncomplicated program you are consistent with is far more
effective then any high-tech, super-advanced program you fail to be consistent with.
One simple program you follow consistently for a year is always better then the five
high tech programs you tried in 6 months where none of them were followed long
enough to have a positive outcome. Simple programs such as: weight training
Monday, Wed, Fri, and aerobics, Tue, Thurs, and Sat, with Sunday off, whilst
varying your exercises tend to work well for the majority of people.

Are there better programs out there? Of course, but the vast majority of people
follow routines that are overly complicated, take too bloody long, and are simply
unneeded.

I also see a dependence on less productive movements in the gym over more
productive choices. I see people doing reverse Romanian lunges while the squat
rack gathers dust in the corner. Was that you I saw the other day?

KISS and supplements

You don’t need them. Bet you never thought you would read that coming from me
did you?! Let me qualify that statement: does a person need any supplements to
achieve the basic goal of either adding muscle or losing fat? No, no they don’t. Can
supplements help the process? Can supplements potentially speed up the process?
Can supplements potentially offset some of the negatives? Can supplements help
optimize the effects of exercise and diet? The answer is yes in all cases. The
problem, however, is that I see far too many people under the impression that the
next wiz bang “cutting edge” supplement is going to make some huge difference to
their appearance while their diet and workout are put on the back burner or set low
on the priority list. They are constantly looking for that one supplement that’s going
to make all the difference while they ignore their nutrition and training! I see it all the
time and frankly, it’s frustrating.

Remember, KISS. Focus on your training and your nutrition - then worry about
supplements. Start off with the basics, like a good multi vitamin, a source of
essentially fatty acids (EFA’s) and a good protein powder post workout, then add
additional supplements over time depending on your goals, such as creatine when
trying to add muscle, or ephedrine and caffeine when focusing on fat loss, and so
on. The shotgun approach many people take rarely works, wastes money, and adds
complexity (remember our conversation on variables above) where it serves no
useful purpose.

I love supplements. I take a dozen or more supplements every day of my life. I have
designed them for supplement companies, spoken about them at various
conferences, been involved in the published research of supplements, and built my
career on them, so I am not some anti-supplement zealot by any means. However, I
do speak with people all the time who outline a long list of supplements they are
taking (many of which have been shown to be totally worthless) while their diets
stink and their training programs are a joke. Don’t be one of these people! Don’t
think for a second there is any one supplement out there that will make or break
your success. Realize that supplements are exactly that; supplemental to a good
diet and intelligent exercise program.

KISS and nutrition

Finally, we make it to nutrition. Nutrition is a potentially complex topic, and just as
importantly, it’s a highly emotional topic for many. No place do I find such clear
examples of people adding complexity where it’s not required. Again, there is a
small segment of people that will benefit from - and require - advanced nutritional
approaches, such as pre-contest bodybuilders, pre-race marathon runners, or even
the average person seeking to get to very low bodyfat levels. Does the average
person who needs to get into better shape and lose perhaps 20 – 30 lbs. (or more)
need to follow advanced nutrition concepts? Of course not! Can the average
person benefit from techniques more advanced dieters (e.g., bodybuilders, fitness
competitors, etc.) might employ, such as cyclic ketogenic diets, refeed days, carb
cycling, and other approaches? Of course! Do they require such strategies to drop
some fat and get into shape? No, no they don’t. That’s why I tend to offer well
thought out, healthy, and easy to follow approaches to nutrition in my e-books and
offer more advanced approaches to people who want to take it to another level.

Simplicity + consistency = success

The above is what I consider the basics of the KISS approach to nutrition,
supplements, and training. You will have to fill in some of the blanks as it applies to
you specifically. If you are making steady predictable progress, great, stick to it. If
however you are not making progress in your goals to add muscle and or lose fat,
or some other goal, then you may need to sit down and seriously rethink your
approach to the problem. Is there added complexity where you know it’s not
needed? Are you relying too heavily on supplements to achieve your goals? Do you
find yourself doing exercises that are less effective then the good old fashioned
basics, like squats, deadlifts, and bench press? I can’t answer those questions for
you, but hopefully I’ve made you think - which is half of the battle. You know what
they say, you can lead a horse to water but you can’t make him think!

About the Author - William D. Brink

Will Brink is a columnist, contributing consultant, and writer for various
health/fitness, medical, and bodybuilding publications.
His articles relating to
nutrition, supplements, weight loss, exercise and medicine can be found in
such publications as Lets Live, Muscle Media 2000, MuscleMag
International, The Life Extension Magazine, Muscle n Fitness, Inside
Karate, Exercise For Men Only, Body International, Power, Oxygen,
Penthouse, Women’s World and The Townsend Letter For Doctors.

He is the author of Priming The Anabolic Environment , Body Building Revealed &
Fat Loss Revealed. He is the Consulting Sports Nutrition Editor and a monthly
columnist for Physical magazine, Musclemag and an Editor at Large for Power
magazine. Will graduated from Harvard University with a concentration in the natural
sciences, and is a consultant to major supplement, dairy, and pharmaceutical
companies.

He has been co author of several studies relating to sports nutrition and health
found in peer reviewed academic journals, as well as having commentary published
in JAMA. He runs the highly popular web site BrinkZone.com which is strategically
positioned to fulfill the needs and interests of people with diverse backgrounds and
knowledge. The BrinkZone site has a following with many sports nutrition
enthusiasts, athletes, fitness professionals, scientists, medical doctors, nutritionists,
and interested lay people. William has been invited to lecture on the benefits of
weight training and nutrition at conventions and symposiums around the U.S. and
Canada, and has appeared on numerous radio and television programs.

William has worked with athletes ranging from professional bodybuilders, golfers,
fitness contestants, to police and military personnel.

See Will's ebooks online here:

Click Here For : Brink's BodyBuilding Revealed

"Bodybuilding Revealed is a complete blue print to muscle building success.
Everything you need to know about diet & muscle building nutrition, over 50
bodybuilding supplements reviewed, weight training routines, high intensity cardio,
the mental edge, pre made muscle building diets and an online private members
forum, diet planner, meal planner and much more. It's all in Will Brink's ultimate
guide to gaining muscle mass."

Click Here For : Fat Loss Revealed

"Fat Loss Revealed is the ultimate fat loss manual. A complete online and offline
system used by anybody looking to attain a fantastic lean physique. A complete fat
loss diet plan, with pre made diets, over 40+ fat loss supplement reviews, resistance
workouts, and cardio , along with motivation and goal setting and a huge online
private members area and forum form Will Brink's Ultimate Fat loss Program.